Staff of the bank donated their salaries for February 14 to show love to those in need
Wema Bank Plc. has for the second year in a row made February its month
of giving by donating funds for the treatment of children in emergency
wards of three government-owned hospitals across the country.
The initiative called Purple Nectar which started last year was designed
to touch the lives of people in the communities where the bank
operates. It involves each interested staff donating a day’s Salary for
Love as a way of celebrating St. Valentine’s Day.
“Every 14th of February, the world celebrates St. Valentine’s Day.
Usually, couples go out on this day as a way of showing love to each
other. But at Wema Bank, we decided that while it is fine for couples to
show love to each other on this day, our focus as a bank should be on
showing love to those who need it but are not getting it,” said Segun
Oloketuyi, Managing Director/CEO, Wema Bank Plc., while presenting a
cheque to one of the beneficiaries of the 2017 Purple Nectar Initiative
at the Children Emergency Ward of the Lagos University Teaching Hospital
(LUTH).
“Some are in critical situations and they need all the help they can
get. In our own little way of showing love, the staff of Wema Bank
decided to put their salaries for that particular day (February 14)
together and looked for people who need our love. The demonstration of
this love is to support those who need help, especially in
health-related issues,” Oloketuyi said.
Children present at the LUTH Emergency Ward when Wema Bank visited were
being treated for several ailments. The mother of a 7-month old baby who
benefitted from the initiative, MrsNgene broke down in tears as the
Wema Bank Managing Director presented a cheque to her. She thanked the
staff of Wema Bank for the kind gesture and managed to smile before
MrOloketuyi left her son’s bed side.
Another patient at LUTH who benefitted from the Purple Nectar Initiative
is a 10-year-old girl who is undergoing chemotherapy. Within the 12
hours before the Wema Bank staff visited, she had taken more than 9
pints of blood. Her mother, MrsSoetan, who said her daughter had been at
the hospital for 3 months expressed appreciation for the bank’s
donation and prayed that God blesses the Wema Bank staff who donated to
her ailing daughter.
Wema Bank’s Purple Nectar began in 2016 as part of the bank’s Corporate
Social Responsibility (CSR) initiatives focused at helping the
less-privileged in the society. One of last year’s beneficiaries, a
physically challenged hairdresser bought herself a wheelchair and set up
a beauty shop after getting the Purple Nectar funding. She is doing
well and has started production of her beauty care line.
The beneficiaries of this year’s Purple Nectar include patients at the
Children’s emergency ward at LUTH, Braithwaite Memorial Specialist
Hospital, Old GRA Port Harcourt and Wuse General Hospital, Abuja.
Media enquiries to:
Abiodun Aderibigbe
+234 (0) 12778627
abiodun.aderibigbe@wemabank.com
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